What We Do - Parcon

WHAT WE DO
WHO WE ARE
NEWS & INSIGHTS
WORK WITH US
CAREERS

Our Services

Media Buying

The best strategy yields the best results. Every step of the digital journey is continually monitored and tweaked to maximize effectiveness. It requires making quick decisions, leveraging real-time analytics and chasing your winners to ensure all components are working together to drive more customers to your business.

Strategy Management
Paid Search
Programmatic
Display & Video
Paid Social
Retargeting
Native Advertising
Audience Extension

Marketing

Good creative only works if you have the right strategy. To scale your business, you have to communicate to clients with the right message and tools, on the right platform, at the right time. We make purposeful recommendations, rather than throwing out tactics to see what sticks, to execute the right marketing strategy for your business.

Search Engine Optimization
Website Design & Development
Printed Collateral
Video Production
Email Marketing
Marketing Automation
Affiliate & Influencer Marketing
Events

Communications

It’s one thing to know who you are. It’s another thing to know how to tell current and potential clients who you are, and leverage that communication to scale your business. Whether it’s becoming a thought leader or managing a reputation, there’s a science and a strategy behind it, and we’ll help you get there.

Media Relations
Thought Leadership
Content & Messaging
Social Media

Conversion Rate Optimization

It’s not enough to just get customers to your website. You have to remove any obstacles to seamlessly lead customers through the sale. With our CRO expertise, we use data to determine simple design solutions to complex problems to scale your business.

Strategy Development
On-page CRO
Testing & Design Implementation

Virtual CMO

Sometimes it’s more cost effective to leverage a virtual strategist instead of bringing on a comprehensive team in house. If you need to move your business forward, we can help you get there. We will focus on strategy and pulling all the right levers, so you can count the growth.