Parcon Sponsors FOCASA 2021 Holiday Luncheon

Parcon sponsors 2021 FOCASA Luncheon & Fashion Show

  Parcon was honored to sponsor the 2021 Friends of CASA (FOCASA) Holiday Luncheon and Fashion Show at the Ritz Carlton in Dana Point, CA in December. Parcon Account Director Nicole Inal co-chaired the event and serves on the FOCASA Board of Directors. This year’s Luncheon had a record breaking net for the eighth year…

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Nicole Inal Supports Annual Marine Corps Scholarship Foundation Golf Tournament

Parcon team member Nicole Inal has served as a volunteer at the Annual Marine Corps Scholarship Foundation Golf Tournament for the past twelve years. The Marine Corps Scholarship Foundation has been honoring Marines by educating their children for 57 years. 40,000 scholarships (totaling $135 million) have been awarded since 1962. Nicole says, “Children and education are…

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TRUST SELLS – How Customers Will Trust Your Brand

by Nicole Inal In today’s consumer landscape, we are faced with thousands of choices daily. Choices around which phone to buy, which clothes to dress ourselves or our families in, who to trust with financial advice, and what car to buy. But as marketers, or companies who leverage marketing to support business growth, we must…

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Organic vs. Paid Social Media

by Jesse Leonardi & Kate Engler Nearly half of the world’s population is considered active on social media platforms in 2019 (Emarsys). It is subsequently almost expected that both individuals and businesses alike are to be on social media channels. According to Sprout Social, 37% of consumers find purchasing inspiration on social media platforms. Additionally,…

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